Frequently Asked Questions:
What data can you get on visitors to my website?
We can get an email address and a postal address.
What are some ways to use this data?
There are many ways you can use this data, but the top 3 best uses are:
- Email Marketing
- Facebook Custom Audiences
- Direct Mail
Is this good for aligning marketing channels and improving conversion?
YES! When a user visits your website, you could send them an email, put them in a Drip email campaign for consistent follow-up, or send them a direct mail piece which is a great addition for any remarketing.
What is the cost of Website Visitor Intelligence?
Cost varies based on the amount of site traffic you get and the amount of data you would like to receive. You can get started for as low as $25 per month. To get a quote, you can contact us for more details.
Is this legal?
Yes!
Can the contacts collected be sent to my CRM?
Yes!
Is Website Visitor Intelligence CAN-SPAM Act compliant?
The most important thing to understand about CAN-SPAM compliance is that it doesn’t have anything to do with email address collection. CAN-SPAM sets rules for sending email messages, primarily to give recipients the ability to easily opt-out of your marketing messages.
Since you are sending your own emails, you have complete control over your CAN-SPAM compliance. If you are working with a 3rd party who sends emails on your behalf, it is your responsibility to communicate with your 3rd party to ensure your marketing emails are CAN-SPAM compliant.
What can I do to ensure my marketing efforts are CAN-SPAM compliant?
- Don’t use false or misleading information in your emails. Your email message must be accurate and identify the person or business sending the message.
- Are you sending advertisements? In your email message or subject line, you must disclose that the email is an advertisement.
- Tell recipients where you’re located. Include your physical address in the footer of your marketing emails.
- Give recipients the ability to opt-out of receiving future emails. Messages must include a clear and conspicuous explanation of how to opt-out of getting emails from you in the future. Give a return email address or an easy internet-based link to opt-out of future emails.
- Honor opt-out requests promptly. You must honor a request to opt-out within 10 business days of the request. You may not charge a fee or require any personal information from the client to opt-out.
Is Website Visitor Intelligence GDPR compliant?
Yes. Our database only contains and collects email addresses in the U.S., so we aren’t required to follow the European Union’s GDPR compliance regulations.
Do people opt-in to Website Visitor Intelligence?
Yes! When you use Website Visitor Intelligence, you’re tapping into our network of email addresses. The email addresses in our network are associated with people who have already opted in to having their information shared for marketing emails.
Do I need to update my website’s privacy policy?
You may need to update your privacy policy to inform your website users of the placement of pixel tags and your intended use of any data collected. Your privacy policy should also comply with all data and privacy laws and should provide your website users with a link to the privacy policy. It’s also important to let your users know that there is an opportunity for opting out of your email messages after data is collected (you should already be allowing an opt out as part of the CAN-SPAM Act compliance).
Keep in mind, you can only use the Website Visitor Intelligence code on websites owned by you.
Can you automate email addresses to send to a suppression list?
Yes, Website Visitor Intelligence allows you to automate emails to send to a suppression list by manual upload, API or Zapier.
How fast can I get started?
Less than 60 seconds!
Website Visitor Intelligence identifies up to 30% of your anonymous website traffic from opt-in third-party email lists, then automatically sends their email addresses, home addresses and more to your database or CRM in real time. It’s 100% legal, CAN-SPAM compliant, and bounce-free guaranteed! Stop losing 98% of your visitors to anonymous visits and get up to 10x faster email list growth speed from your existing site traffic with Website Visitor Intelligence.